Building Real Estate Listings: Some Tips

A popular real estate website must have good real estate listings. Listings are effective methods used by real estate agents to inform potential investors about properties. Lauchlan Leishman of Berkeley Capital advises real estate agents to create listings in a manner so that it stands out among other listings. Here are some tips for displaying listings on your real estate website:

Have a Separate Page

You can allot a separate page on your website for displaying property listings. You can also display the listings on the landing page as well, but it is advisable to link the listings to the specific page that provides more information about the listings.

Keep it Simple

You must remember that people basically visit real estate websites to search for listings. Therefore, make the listing page most accessible. The listings must be properly displayed on the landing page. The simpler and navigable the website, the better it is for users as well as site owners, believes Lauchlan Leishman of Berkeley Capital.

Sorting Tool

Your website must also have the feature of sorting the listings on the basis of location or price. This will help the users in refining properties as per their need. The users will not have to drag down or up the page for searching the property of their choice.

Relevant Information

You must not put irrelevant information on your site. You must only display information that a user is most likely to seek on a real estate website. The information must be totally trustworthy. If clients find the information misleading he or she will not do business with you.

Update the List

You must constantly update the listing on your website. Once a property is sold out, make sure you remove that particular listing from your website instantly.

Lauchlan Leishman of Berkeley Capital also advises real estate agents to make the listings visually appealing.

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